Why Do Drivers Leave? … Because They Can

Trucking as an indicator Trucking has been considered a leading indicator of the economy for years. When I was a young dispatcher, my older brother, a Wall Street money manager, claimed he could count trucks on the George Washington Bridge as a gauge of the health of the economy and…

Fulfilling Wish Lists with Driver Rewards

Motor carriers are among a rare breed of businesses that never shut down completely for holidays. While many drivers will be home for Christmas and New Year’s Day, others will be working all day or night to hit next-day pickup and delivery windows. Perhaps your company requires drivers to request…

Building a positive company culture

When Kurt LaDow and I started Stay Metrics, our goals included not just providing exceptional service to our clients but also building a people-first company culture. As transportation industry veterans, we observed the effects of both positive and negative company cultures. We knew that if a company took care of…

Driver Surveys: a formula for respect

Have you used driver surveys to know what your drivers want? What they want may seem obvious when looking through the lens of recruiting. To capture drivers’ attention, your pitch may focus on pay, benefits, home time and perhaps a sign-on bonus. Money certainly talks but it doesn’t have staying…

Doubling down on driver referrals

Long before Internet search engines and social media networks, drivers connected with their peers on a smaller scale using CB radio. Facebook, YouTube, LinkedIn and other media now give them limitless opportunity to provide feedback, ask for recommendations and give referrals on career choices. “Who are you working for?” “How…

Return on retention: creating a budget that delivers results

In this tight-margin industry, fleet owners and executives have to regularly evaluate their budgets to maximize their return on investment. All things considered, a driver retention budget could be the most important investment you make. Budgeting for-profit centers like sales and operations is an easier decision than budgeting for cost…