Every motor carrier must have an orientation training program to ensure that drivers comply with federal regulations and company-specific policies, but the impact goes far beyond compliance. Drivers begin entertaining thoughts of, “do I stay or do I go?” during the first hours and days on the job.
A new research report by Stay Metrics, a provider of driver retention tools, details findings from surveys to drivers about the orientation process.
Stay Metrics, which provides driver retention tools for motor carriers, has new research identifying the top 5 reasons why drivers will make referrals within the first 90 days on the job.
“Attracting new drivers is difficult across the trucking industry, making referrals from current drivers more important than ever,” said Allyson Smith, a Stay Metrics data analyst who compiled the list. “The results of our latest research project highlight the aspects of work that most influence a driver’s decision to refer their carrier to another driver.”
Stay Metrics, a provider of driver retention tools for motor carriers, shared a case study on PS Logistics (PSL), one of the nation’s largest flatbed carriers, as part of its ongoing Success Metrics series.
PSL has sustained rapid growth over the last 15 years and today operates a combined fleet of 3,200 trucks. The company uses the Stay Metrics Drive for Gold Rewards Program to recognize drivers for performance, for compliments, for clean inspections and many other professional achievements.
The privately branded rewards program keeps drivers engaged by earning points from various recognition categories. As points accumulate, drivers redeem them for tens of thousands of items or travel options through the fleet’s Drive for Gold online portal.
Early-stage driver turnover is one of the most costly and disruptive factors for transportation companies. According to the Stay Days Table, an index by Stay Metrics that tracks driver retention across a broad range of motor carriers, only 64.9% of drivers hired in the first quarter of 2019 lasted 90 days.
“We want everyone to know how to increase the success rate for retaining drivers in the first 90 days and beyond,” said Tim Hindes, co-founder and chief executive officer of Stay Metrics. “The goal of our latest research project was to give motor carriers a list of five things they should be watching out for when bringing on new drivers.”
The Truckload Carriers Association (TCA) Profitability Program (TPP) announced that Stay Metrics, a provider of driver retention tools for motor carriers, has agreed to provide TPP members with proprietary data via the inGauge online benchmarking platform.
The data presented under the branding Stay Data banner will be provided to TPP participants as part of the inGauge platform which is managed by FreightWaves.
Stay Metrics will provide regular updates to the benchmarking data and highlight key insights that will be of interest to carriers seeking to remain competitive in the driver labor market.
Stay Metrics, a provider of driver retention tools for motor carriers, has released a new platform for its suite of driver survey products that include onboarding surveys, fleetwide ongoing/annual surveys, and exit/departure surveys.
Joining the surveys in one platform, called Stay Ahead, consolidates reporting and lets carriers make the most of their data, the company says.
“The Stay Ahead tool helps carriers stay ahead of turnover, stay ahead of driver satisfaction, and stay ahead of growing their fleets,” said Mary Malone, vice president of business development at Stay Metrics. “It’s solidly focused on the future and making that future as successful for carriers as possible.”
A newly published compilation of ideas to help carriers make the most of National Truck Driver Appreciation Week (NTDAW), Sept. 8-14, is available from Stay Metrics, a provider of driver retention tools for motor carriers.
The Driver Appreciation Week strategy compilation, titled “How to Celebrate Driver Appreciation Week,” is on the Stay Metrics website for free. The publication has creative and successful practices drawn from interviews with a wide variety of top fleet executives and managers.
In 2019, 84.9% of drivers hired from March through May made it a full 30 days with their carriers, compared to 86.3% over the same period in 2018. The shift is even more pronounced at the three-month mark. Among drivers hired in the first quarter of 2019, only 64.9% made it 90 days. This is almost a 5% decrease from 69.3% during the same period of 2018.
Stay Metrics, a provider of driver retention tools for motor carriers, has released a new research report that identifies the top 20 priorities for carriers to focus on to improve driver retention, according to its newly developed Stay Index.
The index combines measurements of drivers’ average level of satisfaction with each area of their jobs and how closely their answers relate to their commitment to stay. Stay Metrics says the index gives fleet executives and managers a resource to focus their efforts on areas that both need improvement and matter to turnover.
To create the Top 20 Stay Index report, Stay Metrics analyzed a sample of 15,709 Annual Driver Satisfaction Surveys completed by drivers between 5/31/2018 and 6/1/2019. Sixty-seven diverse carriers were represented from sectors such as dry van, tanker, intermodal, flatbed, reefer and expedite.
“Building a culture of abundance leads to having more engaged drivers,” says Mary Malone, vice president of business development for Stay Metrics, which provides driver surveys that gather feedback at several points during the on-boarding experience and administers a privately branded driver rewards portal for carriers.
A number of studies have shown that if employees feel appreciated, they are more likely to be engaged, Malone says. A rewards platform is one way to show appreciation and to measure engagement.