Most people think of surveys as a tool, but that logic is a bit flawed. Surveys should be considered the directions or information pamphlet that outlines which tools you need to use to achieve the desired results. This mindset helps you approach Stay Metrics’ programs knowing that they take hard…
If you have followed our research at Stay Metrics for long, you probably have heard us refer to the “Socialization” process for new drivers (see figure below). This process begins during recruiting and ends when a driver stays with a carrier long-term. Much of our analysis in the past has…
Ag Trucking is listening to drivers! Using the Stay Metrics survey suite, they found out what was the top issues their drivers wanted to be addressed. And the Stay Metrics rewards platform was an invaluable tool to make it happen. Find out how Ag Trucking grew their fleet by 11%…
The newly developed Stay Index from Stay Metrics combines both of these measurements into an ordered list of priorities for carriers looking to improve their retention. In the report, the top 20 questions from all annual driver surveys conducted between June 2018 and May 2019 are identified and analyzed. Find…
One of the best ways to improve is to learn from the best! That’s why I was so excited to participate in a recent webinar on driver-centric retention strategies from some of the 2019 Best Fleets to Drive For®. The Best Fleets to Drive For® program is produced by CarriersEdge…
[caption id="attachment_1748" align="alignleft" width="350"] Pictured left to right: Chad Hendricks, Nick Lacy, Mary Malone[/caption] Stay Metrics VP of Business Development Mary P. Malone joined Brand Outcomes' Chad Hendricks, DriverReach's Jeremy Reymer, and Crum Trucking's Nick Lacy for an insightful panel on the driver lifecycle and how to enhance recruiting and…
Is the Funding already there? One of the most challenging aspects of setting up a rewards program at any carrier is funding it. Where does the money to invest in one of these programs come from? Let’s say you’ve read my colleague Sean Masters’ case for a rewards program, and…
I was asked some weeks ago if I would be interested in becoming a regular blogger for the good people at Stay Metrics. I must admit to being a little slow to respond to the offer, the reason being that although I enjoy writing it does not come easy to…
In the retail space, the concept of the “mystery shopper” has been around for years. Someone goes into a store to evaluate the experience of shopping there unbeknownst to the team members. The objective is to find out if the store is welcoming to shoppers. Does it feel good to…
Ten years ago, the trucking industry didn’t categorize drivers regarding gender, race or age. In fact, recruiters insisted that they were just looking for the “best” driver and the other factors weren’t important. Since then, we’ve learned so much about how to attract and retain female drivers, and what makes…
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